Affordable Solutions For Internet Marketing

Do you have a website that is getting very little or no traffic at all? Well, there are ways that you can change that even on a small marketing budget. We will review each of the strategies you can use to promote your website, and then we will try to assimilate them into a single, uniform strategy that is both highly effective and affordable.

First of all, TV commercials, radio ads, and print advertising are very expensive. This is undoubtedly the best way to launch a business, but the costs are prohibitive. A full page ad in a prominent magazine or other publication can run as high as $50,000 per ad. TV commercials can run just as high; if the commercial runs during a popular television show or sporting event, the cost will be enormous.

So, if you do not have enough money in the coffers for traditional advertising, you will likely have to use online marketing. This is not a bad thing. Offline advertising (i.e. radio, TV, print ads) is sometimes not effective. Marketing on the internet is cheaper, and if done correctly, can give you much more bang for your buck.

Obviously, the cornerstone of internet marketing is search engine submission and optimization. There are hundreds of different search engines and directories on the internet where you can submit your web site for a listing. This is fairly easy to do. Simply sign up for a monthly submission plan with a credible search engine submission service. There are literally hundreds of these submission services on the internet; you can find them by performing a search on Google.

However, be wary of submitters that claim to be able to submit your site to 75,000 search engines. Such services are scams, and they will submit your web page to FFA pages and bogus link pages that can actually get you banned from the search engines. You should only do business with submission services that submit to the major search engines and directories.

Now that we have covered submission, we need to talk about search engine optimization (SEO), which is even more important. To optimize a site, you need to maximize keyword density and optimize the positioning for the words or phrases that best characterize the subject matter of your site, and you need to use proper Meta tags so that the search engines can interpret your web pages.

If you do not know how to optimize your web site, you should search for an optimization professional on Google. Steer clear of SEO experts who want to charge $1,000 per month or more. Their goal is to bleed you dry before you figure out that they really can not help you get to the top of the rankings. Stick to providers who will optimize your site for a one-time fee.

More important than SEO is link popularity. Link popularity is the number of web sites that currently link to your site. The more inbound links you acquire, the higher your search engine ranking will be. There are more than a few ways to acquire links, but I have a certain strategy that worked well for me.

My advice to you is to write articles and press releases and submit them to article directories and press release distribution services who will then distribute your articles and press releases to other websites who will publish them and in return link back to you. Also, you can submit your site to bloggers through a popular service called Blogitive (Blogitive will get blogs to post one-way anchor text links to your site in their blog, which will greatly enhance your search engine ranking).

If you are not patient enough to wait for your search engine ranking to improve, you can attract visitors to your web site instantly by using pay-per-click advertising (PPC). With PPC, you pay a certain cost per click to have an ad for your web page run at or near the top of the search engine listings for certain keywords. This can be extremely costly and ineffective. It is not uncommon for webmasters to blow thousands of dollars on PPC advertising and make only a few sales.

The best way to promote your site, if you are actually selling something, is through an affiliate program. You need to provide an affiliate code to other online merchants so that they will place your banner on their site; every time you make a sale that resulted from an affiliate referral, the affiliate gets a commission. Some internet companies have thousands of affiliates, and get all the business they would ever need or want this way; and it costs you nothing.

To recruit affiliates, you should submit your affiliate program to as many directories as possible (there are directories where you can list your affiliate program for free). The best way to find affiliates is by listing your program on forums or message boards visited by webmasters who are looking to generate additional revenue for their online business. You will have to consult with an experienced programmer who can set up the affiliate program so that the codes used to track sales for each affiliate will work properly.

So, to summarize, you should first optimize your website and submit it to search engines. You should then begin submitting articles and press releases to article directories and press release distribution services. You should also submit your site to Blogitive so that bloggers will write a review of your site and link to it, further boosting your link popularity. You might want to join a link exchange, but trading links often proves fruitless. Also, you should set up an affiliate program. And finally, you should budget a small amount of money to spend each week on pay-per-click.

If you are persistent and use all of these methods, you will continually increase your traffic over a period of time. It will probably take approximately 3 years of performing each of the tasks outlined in this article, on a daily basis, to get where you want to be. Just stick with it and your efforts will be rewarded in the long run.

Jim Pretin is the owner of http://www.forms4free.com, a service that helps programmers make an HTML form.

A Look Back into the Past

During almost 4 years we have sent you, our subscribers, the best articles/news around featuring relevant, quality articles by renowned authors on search engine optimization, online business promotion and advertising.

Please visit our archive to read all previous issues of Entireweb Newsletter - over 345 articles written by online promotion experts!

Also, for the latest 18 months, we have included a weekly poll in the newsletter, and below, we have compared some polls that previously have been seen in this newsletter and tried to learn something about where the market is going.

Please note that the below statistics (polls) are based on our newsletter that has been sent to all our subscribers (currently more than 640,000).


Example #1

On December 15th, 2005, we asked you the following question:

Are you switching to Firefox?

Results:
Yes (18%)
No (24%)
I already have (46%)
I haven't decided (7%)
I don't know how (6%)

Then on December 14th, 2006, almost exactly 1 year later, we asked the following question:

Have you switched to Firefox?

Results:
Yes (55%)
No (30%)
Firefox? (14%)

Comments & Conclusion: It's interesting to see that Firefox is still going strong and keeps narrowing that gap down to IE. (Internet Explorer) By our looks on it, this trend will keep on going.


Example #2

Another interesting poll were the one that addressed the online payment issues.

On May 23rd, 2006, we sent out a newsletter with the following poll included:

Does your business accept credit card payments?

Results:
Yes (52%)
No (31%)
I have no business (16%)

About 11 months later, on April 10th, 2007, the results were the following on the same question:

Results:
Yes (58%)
No (34%)
I have no business (8%)

Comments & Conclusion: The first thing we notice here is that the percentage of users with no business has become significantly smaller, but also that the percentage of the ones that now have created a business, is divided into two groups, one that accept online payment and one that doesn't.


Example #3

Some of the most interesting polls that we can compare are the ones with search engine related content.

On March 28th, 2006, we had the following question included in the newsletter:

When using search engines, do you usually find what you are looking for?

Results:
Yes (56%)
No (15%)
Sometimes (29%)

364 days later, we asked the exact same question:

Results:
Yes (58%)
No (8%)
Sometimes (34%)

Comments & Conclusion: As you can understand, this is a highly relevant poll for us at Entireweb, as a search engine. You can clearly see that search engines are becoming a more reliable source when it comes to finding information as the percentage of users that don't find what they are looking for are just half compared to the year before.


Example #4

Last but not least, we want to show you some results on the security thoughts of Internet users.

On January 24th, 2006, we asked this question:

Do you believe Linux beats Windows on security?

Results:
Definitely (50%)
No way (17%)
Don't know (33%)

Then on March 13th, 2007, we asked the same question:

Results:
Definitely (52%)
No way (16%)
Don't know (32%)

Comments & Conclusion: Well, this may be a surprise to many, but the 'hype' about Linux beating Windows on every aspect when it comes to security has not increased as many may have thought, since we see that the numbers are almost the same as last year.

Seven Tips for Successful Keyword Research

Before you set out to march your way to the top of search rankings you'll need to take a good survey of the terrain ahead. You need to do a good amount of keyword research. Surprisingly, many webmasters seem to have stepped past this important starting point, and doing so has most definitely set obstacles, some impassable, in their path. Keyword research is the only way to approach SEO with informed expectations. How competitive are the keywords you are optimizing for? What keywords are you including in your link building efforts? What will it take to succeed? Answering these questions ahead of time makes all the difference.

Here are seven key tips for successful keyword research.

1. Use a proper tool.

Sure, there's a lot of free stuff available out there, but when it comes to keyword research free tools are few and far from powerful. If you're considering investing either money or time into SEO for your web site look at a solid keyword research tool as a necessity.

Some of the better keyword research tools:

a. SEOmoz's Keyword Difficulty Tool - this tool from one of the great SEO innovators gives you a good general idea of how competitive your keyword/phrase is.

b. Trellian's Keyword Discovery Tool - user-friendly, simple, and feature-rich. One of the best keyword research tools available.

c. WordTracker Keywords - second to none, WordTracker has been a leader in keyword research for years. A great value.

2. Identify *viable* targets.

We'd all love to rank well for the most general and all-encompassing search phrase related to our topic, but only a handful ever will. Targeting some ultra-competitive keywords is as good as shooting yourself in the foot unless you've got massive amounts of time and resources to throw at the problem.

Finding long-tail (three words and more) and targeted search phrases that are actually getting traffic can mean the difference between SEO success and failure. Be reasonable in your expectations, and fight the big guys by researching long-tail search phrases that have slipped beneath the radar. You might also find that long-tail search phrases bring better conversion rates for your topic.

3. Keep it relevant.

You may find keywords and phrases that offer inroads to high search rankings, but it's important to remember that the ultimate end is traffic and how you utilize it. In other words, you need to be sure your keywords relate to your web site. If you get a page to rank well enough to bring in some search traffic, but when users actually view that page they either can't make sense of the content or find the page unrelated to your topic (or worse - spammy) that search traffic will do you no good. Not only will off-topic or spammy content affect your brand and drive users from your site, but there's a chance Google could catch on to your irrelevant content or spammy techniques and penalize your domain for it.

4. Don't be too wordy.

No, really. A common mistake is to choose your keywords based on your own perspective rather than that of your target users. Sure, you know your topic inside and out. You know the buzz words, the technical details and a whole lot more, but do your users? What if the user isn't sure what they're looking for? Maybe they know the function but not the name. Keep this in mind when researching keywords, and make sure you consider your choices from the perspective of someone very new to your topic.

5. Consider local search.

One area small to mid-sized web sites can really find a competitive edge is in locally-specific search phrases. These are inherently less competitive and therefore are easier to rank well for. However, go back to #3 and think it through - if your web site is locally specific or if users will want to know your location this is a good strategy, but optimizing pages for local keywords that will look out of place to users can be a mistake.

6. Monitor your web analytics.

One of the great benefits of web analytics is that it allows you to monitor keyword referrals. In other words, you can find out what visitors are searching for when they land at your site. For brand new sites there won't be too much data, but if your site has been around at all and is getting some organic search traffic you will find that your analytics reports are a great source of keyword information. Referring search phrases can be surprising - sometimes including misspellings and other abnormalities. Keep an eye on your analytics, and you might find a keyword worth optimizing for.

7. Constantly reevaluate your position.

While keyword research is definitely the first step in developing your site content from an SEO standpoint it should also be a recurring one. Internet trends shift quickly. While a lot of your core keywords will remain unchanged for the foreseeable future some buzz words will get attention while others fall from the spotlight. Stay on top of your keyword research and you can make the most of new opportunities while recognizing the less-than-ideal keywords that are either too competitive or don't bring in enough traffic.

Mike Tekula is the founder and Lead Strategist at Tek Web Solutions in New York and specializes in W3C Standards compliance, search engine optimization and generating increased web site traffic.

4 Great Reasons to use Google Analytics

Having used a large number of web site visitor trackers over the years, I first approached Google Analytics some time ago, with the somewhat jaded attitude of someone who's 'seen it all' or at least 'seen most of it'. What could possibly make this particular utility stand out in such a large crowd of competitors?

But first... What is Google Analytics?

Analytics is Google's very own visitor tracking utility, allowing webmasters to keep tabs on traffic to their site, including visitor numbers, traffic sources, visitor behaviour & trends, times spent on the site and a host of other information gathered via two pieces of JavaScript embedded in the source-code.

Unlike other free visitor trackers, which insist on displaying annoying and often amateurish badges or buttons when they are being used, Google Analytics simply runs quietly in the background, gathering the necessary information without any visible signs of its presence.

Which brings me quite neatly to Analytics' first major plus-point; the price. What webmasters are effectively getting, is a fully fledged visitor tracking utility without all the irritations and limitations normally associated with free products of this type.

Ok, so its free; but is it any good?

In a word; yes.

The sheer depth of information gathered, really leaves very little to be desired. From search engine analysis to page views, bounce-rates and more, the available data is presented so as to give users an easy overview of the most essential elements, with the ability to 'drill down' to less commonly accessed or more in-depth statistics and figures.

Additionally, on the 18th of July 2007, the Google Analytics old user interface was discontinued, making way for a newer, more ergonomic look which makes reports more accessible and the interface itself more intuitive for the user.

The new Dashboard provides 'at a glance' visitor statistics for the previous month, as well as a graphical breakdown of your visitor's geographical locations in the form of a world map. A pie chart clearly shows what proportion of visitors reached the site through search engines, by referral or through direct access, whereas the 'Content Overview' provides a list of the most commonly accessed pages.

What makes Google Analytics special though?

Although Analytics boasts all the features and statistical data to be expected from a top-class keyword analysis and statistics tracker, it also features a number of additional tools which put it ahead of the most of the pack where ease-of-use and depth-of-information is concerned.

1. The Map Overlay

Essentially, this feature brings up a map of the world, highlighting the countries a site's visitors stem from. Clicking on a country produces a close-up view, along with a geographical breakdown according to the region and/or city from which visitors accessed the site. This tool in itself is invaluable for all those webmasters with geo-specific sites, concentrating on a particular catchment area.

2. The Site Overlay

This is conceivably Google Analytics' single most important feature from a webmaster's or online business owner's perspective, as it provides a hands-on view of visitor behaviour. When clicked, 'Site Overlay' opens the tracked web site in a new window and, after a moment's loading time, overlays each link on the screen with a bar, containing information about clicks to the target page and goal values reached [more about goal values in a moment]. Since it allows the webmaster or site owner to navigate his or her site and see exactly how visitors flow through it, it is difficult to imagine a more effective tool than this as far as raising a site's conversion rates is concerned.

3. Goals and Funnels

Unless the site being tracked is an information site which does not rely on generating sales or enquiries, conversion rates are as important as sheer visitor numbers. The 'Goals & Funnels' feature allows users to set up specific goals for their site, such as tracking a visitor to the 'Thank you for your enquiry' page for instance. It also allows the user to set up specific monetary values for each goal, and thus track the site's financial performance and profitability during any given period of time.

The term 'Funnels' refers to the specific path a visitor takes to reach the goal's target page. Since most web sites sell a number of different product ranges or feature a number of ways to enquire, all of which lead to a single 'Thank You' page, the funnel allows for the tracking of each individual path with a minimum of fuss.

4. Graphical Representations

A great many visitor trackers out there will present the collected information in a certain way, be it a list, graph, pie chart, flow-chart or whatever. Whilst all these methods of presentation are of course valid, it is nevertheless a fact that most users are different, and a pie-chart is not necessarily ideal for those users preferring to work with graphs or vice versa. Google Analytics however, allows users to choose between views on many of its reports. Although this may seem like a relatively minor point, it nevertheless makes things easier, as it allows the user to work with the view he or she is most comfortable with.

In Conclusion:

Google Analytics provides webmasters and site owners with a highly effective means of tracking visitors and analysing statistical data, easily the equal of most subscription based services in the industry.

Although some concerns have been voiced amongst more paranoid internet users, that Google puts everyone's collective data to its own evil demographic uses, there really are precious few reasons not to recommend this fantastic tool as one of the best means to boost any web promotion and marketing campaign.

As a technical writer with over a decade's experience, Sasch Mayer has been living and working in the Republic of Cyprus since 2005. Currently under contract to IceGiant Web Design and Promotion Services, he mainly covers topics such as SEM and Site Promotion.

Web Design and SEO: The Eternal Debate

Web design focuses on appearance and aesthetics. SEO focuses on text quality and quantity. Web designers don't really like to clutter their designs with text. They prefer to see the images stand out on their own. SEOs on the other hand don't like images that much. Sure, an image can be optimized for the search engines by adding relevant alt attributes and titles, but this is not enough for a site to be properly optimized. Page copy still plays the most important role in website optimization for SEO.

As a business owner you are caught in the middle of this conflict. For your website to convert you need both design and optimization. There is no middle way. You cannot have a little bit of this and a little bit of that and still be competitive. You cannot have just one of the two either. Without optimization your site is invisible to the search engines, hence to your potential customers. On the other hand, without a good design your site, although not invisible, will get nothing but hits. Web users are picky and if they find nothing of interest on your site they will just surf to the next site.

Having a beautiful website no one can find is like having a store and keeping the doors locked. You know it is there, you've done a great job decorating it, the products are waiting for the customers, yet no one comes in.

When you pay for web design don't automatically assume that by paying thousands of dollars on a layout you'll be a hit on the Web. The Web is a highly competitive place. There are already thousands entrepreneurs who, just like you, invest in design and hope to become the new "it." Without online marketing (SEO being an important part of the discipline) all these entrepreneurs will remain in the shadow, with their beautiful websites closed to the world.

SEO is the key to that virtual door you need to open for your customers. It is important that you consider this tool when you first conceive your site. Web design and SEO don't need to be enemies. There are enough professional agencies that employ both web designers and SEOs who work together to develop a good business website, a site that is SEO ready, accessible and readable with any browser. You just need to take your time, research and send a few inquiries. Then choose the company that answers your questions in a timely manner, basically choose the company that proves a clear ability of designing with W3C standards and a clear understanding of the online trends and realities.

Then balancing content with visual appearance shouldn't be such a difficult task. Aside graphics and artwork you have to choose proper font types, in a readable size, with colors that harmonize with the layout of the site and so on. If your site is not SEO ready from the first stage of the project you'll face additional costs after you launch. SEO ready means a site that is properly coded (errors in the HTML code might stop some search bots from crawling and indexing your site correctly), with good navigability and good internal linking structure.

On the other hand, SEO and appearance are not the only traits of a good site. Brand conscious companies should look at the broader picture: instead of debating what is better online entrepreneurs should ask themselves what works best to convert visitors into clients.

Studies show that an over optimized page might hurt the user-experience of people with disabilities. For example, many SEOs stuff the image alt attributes and their alternative titles with keywords. Blind and other visually impaired people who use screen readers to access the Web and read the pages cannot see the images and, instead of listening to a relevant image description, they'll hear... nonsense.

Usability and accessibility are equally important as design and optimization. Strangely enough images are better for usability. They give focus to the design and when properly optimized they provide for less cluttered website content. The problems appear when the images slow down the loading times, but with the use of CSS loading times should not be a big concern.

As search engines prefer fast loading sites it is easy top understand why good coding and optimization are so important. Poor coding raises many other problems aside loading times and might increase costs when you need website updates, especially when your website administrator is not the one who created your site.

Mihaela Lica used to be a military journalist, worked six years as a freelance reporter for the Romanian National Radio Station (ROR) and four years in the Public Relations Direcorate of the Romanian Ministry of Defense. Since 2002 she is a PR consultant in Germany. For more SEO articles visit ewritings.

The Secret to Creating Ads That Sell

Whether you are starting a new business or looking to attract new sales there are a few things you can't afford. Losing potential clients to your competitor and wasting money on ineffective advertising.

Unfortunately, these things happen more often than not. So, why do some businesses do so well while others fail? It's not due to more marketing dollars spent. Instead a strategic plan was evoked to produce an effective advertisement.

There are many important elements that go into producing an effective ad. First, let me start by saying that coming up with a great ad it isn't rocket-science. There are no complicated formulas to follow in order to create an ad that grabs the readers' attention.

Second, using just creativity can kill your ad. Let me explain. Creative ideas are just that, creative. Before you slap down an idea and call it "brilliant" take the few minutes and ask yourself the following questions:

* Who is my targeted audience?

* Does the ad clearly communicate my message?

* What is "unique" about my message?

* How does my ad compare to my competitors?

* What will motivate my targeted audience to respond?

Your ad has to be more than just creative. It must exude value in its message. Think of the reasons why you buy a product or service. Almost every reason for a purchase has some sort of value tied to it. Whether it saves money, tastes good or satisfies an emotional need, it serves a valued purpose.

Make Headlines Work for You

The headline is by far one of the most important elements in creating an effective ad. There are thousands of pages both in print and online that cover the subject of headlines. Why? Well, quite frankly, it makes or breaks an ad. The headline is in essence the voice of your ad. It shouts out: "Hey This Product Will Make You Rich, Here's How!"

Rather than using: "Jane's Homemade Cookies" use "Instant Smiles with Easy to Bake Homemade Cookies".

Always use appealing keywords in your headline that attract attention or stir up curiosity. The goal is to get your targeted audience to read the rest of your copy. Consider using the following keywords when writing your headline:

New, How, Why, Free, Save, Fast, Now, Announcing, Introducing, Wanted, Make, Grow, Sale, Limited, Guaranteed.

Next time you notice a headline that grabs your attention; use it and test it on your product or service. But always keep away from exaggerating your offer. You will quickly lose credibility if you are not honest with your targeted audience.

Writing Simple Yet Effective Body Copy

Once you accomplish transitioning the reader from the headline into the body copy, build momentum by relating to the viewers' needs and satisfying their desires with each written word.

When writing the body copy; keep words simple and to the point. Use sub-headlines whenever possible and keep paragraphs short.

It's important to make it easy for the reader to scan through the copy. If your offer consists of many benefits, use a bulleted list.

Avoid cluttering up your ad by trying to cram too much in the space provided. Eliminate unnecessary words that can drown your message.

Using Visual Elements

There are no set rules of where the graphics must be placed on your ad. However, when selecting illustrations or photographs, display your product or choose ones that are relevant to your offer.

Using graphics can enhance your message as well as grab a viewer's attention when they glance around on a page. Remember, graphics can communicate a message before a single word is read.

Ask for the Sale While Creating a Sense of Urgency

Limited-time offers can create a sense of urgency, but giving your reader a valid reason why they should act now generates more sales. Again, use benefits to attract the reader to take action.

Is there a free gift with the purchase? Will it enhance their lives immediately? Is it a special one-time low price offer?

People love bargains. Use discounts to attract those who want to take advantage of your offer by providing a coupon with an expiration date.

Lastly, specify how your product or service can be obtained and ask for the sale. If it requires a phone call ask them to pick-up the telephone and call. If you require payment, tell them what forms of payment you accept and how to make them.

Tom Killian is a partner at Media D'Vine. An Orlando, Florida based agency specializing in marketing and advertising. Tom has been successfully building online businesses for over 9 years. http://www.mediadvine.com.

News the Crowd Can Use

Patrick Crawford Email 07.11.07 | 2:00 AM

Editor's Note: This story is reprinted from Assignment Zero, an experiment in open-source, pro-am journalism produced in collaboration with Wired News. This week, we'll be republishing a selection of Assignment Zero stories on the topic of "crowdsourcing." All in all, Assignment Zero produced 80 stories, essays and interviews about crowdsourcing; we're reprinting 12 of the best. The stories appear here exactly as Assignment Zero produced them. They have not been edited for facts or style.

- - -

Reported by Muhammad Saleem, Andy Sternberg, Derek Powazek and Patrick Crawford
Written by Patrick Crawford
Fact-checked by Ian Elwood
Edited by Christine Riedel

Can social news sites they survive they very openness that makes them thrive?

Devotees of "crowdsourced" media sites love to equate social editing with democracy, and they've got at least one part of the comparison right: social editing is every bit as raucous, messy and enthralling as the electoral process. For the latest proof, look no further than the much-debated DVD hack posted at social-editing titan Digg.com.

In case you missed it, last month a user posted a link to instructions on cracking the digital copyright protections encrypted into HD-DVDs. Digg removed the link, then was so swamped with users reposting the story that the site temporarily shut down. After some soul-searching about the rights of free-speech versus those of privacy and intellectual property, Digg allowed the link to go back up, and the site's founder, Kevin Rose, wrote in Digg's blog that, "now, after seeing hundreds of stories and reading thousands of comments, you've made it clear. You'd rather see Digg go down fighting than bow down to a bigger company… If we lose, then what the hell, at least we died trying." No one ever said the media revolution would be bloodless.

The explosive growth of social editing or social news sites such as Digg.com, Newsvine.com and NewsTrust.net , has made a pressing issue of these debates about the virtues of an unedited public sphere and the control of information. That's because social editing web sites allow users to source, debate and prioritize content without intervention from an editorial staff. Most of the stories at social news sites are not written by users but instead are "seeded" content, or links to stories posted elsewhere in mainstream media or on blogs. Thanks to the sea of information floating around on-line, members can seed nearly any imaginable idea — truthful or libelous, insightful or illegal — to a social news site and let the community vote on it. On any given day, readers at social news sites might find completely unresearched blog rants struggling for creditability alongside front-page news from the New York Times. The idea is that the "wisdom of the crowd," to borrow James Surowiecki's term, will sort the information more effectively and more responsively to the public's needs than an editorial staff. Andrew Sorcini, who spends some 10-15 hours a week on Digg, calls the process a way of making the community "collective arbiters of taste."

The jury is still out on the public's ability to vet information, but the very existence of social editing indicates that a fundamental shift is occurring in way people think about news. Users of social editing sites are no longer passive media consumers. Instead they see media as a live discussion in which the public deserves a voice equal to that of an editor. Skepticism of mainstream reporting runs rampant at these sites, where community members use the social editing platform to engage each other in a debate over the meaning and validity of news. In the best case scenario, then, social editing morphs the public into a giant fact-checker; in the worst case, it means that traditional goals like objectivity and responsibility are replaced by an on-line popularity contest. It matters less if an idea is provably valid than if it's popular.

Either way, mainstream media are taking note. USAToday.com now employs features for ranking and commenting on information that any social news user would find familiar, and even more staid news outlets know that the public is now permanently involved in the news conversation. Richard Sambrook, director of the BBC's World Service and Global News Division, wrote in the journal Nieman Reports that the new digital environment is "fundamentally changing our relations with the audience — how they use the new digital tools and what they expect from us… We must also help those who receive our news to contribute to our services as we witness fundamental realignment of the relationship between broadcaster and the public."

Sambrook's observation that the editor and reader can now work together symbiotically is at the heart of social editing. NewsTrust's Fabrice Florin envisions a process in which "established news publications and quality-based crowdsourcing/social news sites would partner more closely with each other, and leverage each other's expertise to further public interest." Newsvine CEO Mike Davidson says, "we don't look at the mainstream media as our competitors. We try to make them better."

But where there's traffic and open access, there's money, and the sudden popularity of social news has given rise to groups such as SubvertandProfit.com, an underground marketing company that pays Digg users with established accounts to post and digg, or vote in favor of, stories. Rumors also abound that groups of Digg users have banded together to use their votes to control the site's content.

It is a reflection of the Internet zeitgeist that Digg, which hit the public consciousness when a user posted celebrity phone numbers from Paris Hilton's stolen cell, is now willing to risk its survival to post another hack. The same near-anarchy of communication that powers these sites also keeps them in constant peril. But it is clear that social news is here to stay in some form. Once citizens get a chance to vote, they won't give it up without a fight.

Where Does adCenter Labs Pull Data?

SEL
  1. Where Does adCenter Labs Pull Data? - 2007-07-09 13:59:14-04

Affiliate Radar

Ad(Words & Sense) Tools Guide
Ad(Words & Sense) Tools Directory : The Right Place for the Right Tools
  1. Affiliate Radar - 2007-07-07 13:21:15-04
    The Ultimate Affiliate Tool (PPC Campaign Management and Keyword Performance Tracking) that allows you to save lot of money and time besides saving you all the hassles and tedious daily routines...
    Affiliate Radar Key Features:
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    Campaign Launcher: Allows you to export PPC campaigns to Google, Msn and Yahoo.
    PPC Campaign Importing: Allows you to import multiple PPC campaigns from Google, Msn and Yahoo. (...) - Bid & PPC Management
  2. Topicalizer - 2007-07-07 13:43:26-04
    The tool for topic extraction, text analysis and abstract generation
    Topicalizer is a service which automatically analyses a document specified by a URL or a plain text regarding its word, phrase and text structure. It provides a variety of useful information on a given text including the following: Word, sentence and paragraph count, collocations, syllable structure, lexical density, keywords, readability and a short abstract on what the given text is about.
    What does the name Topicalizer (...) - Misc. Tools
  3. Marketing Rush - 2007-07-08 05:39:02-04
    Here's Exactly What You're Going To Get
    10 high quality, red hot products ready for you to sell. These puppies are well researched and written and developed based on our exact cash producing activities and needs in Internet Marketing!
    10 smoking hot sales letters written using direct response technology adapted for the Internet. You can rest assured your product is not only going to "fly off the shelf" it's going to "flood down the isles".
    10 professionally designed websites with (...) - eBook
  4. 777 Firesale - 2007-07-08 13:38:29-04
    If you missed out on my Instant AdSense Templates VRE Building System (we SOLD OUT in under a week), then you missed out on one of the biggest turn-key shortcuts I've ever seen to starting your own online business and receiving monthly paychecks from Google and other income streams.
    Our order fulfillment company found some extra sets (approximately 777 copies, no joke!) laying around that were produced in excess. This includes volume one AND volume two of the VRE Building System.
    Our (...) - AdSense Templates & AdSense Ready Websites
  5. MySpace Money in your Pocket - 2007-07-08 14:54:52-04
    Over 90 Minutes of Value Packed Instructional Video
    Brand New 11 Video Set Takes You By The Hand And Shows You Exactly How To Use The Popular MySpace.com To Explode Your Adsense And Affiliate Profits!
    This is a complete program, that will show you step-by-step how to create a unique money-making system with huge potential and you can do it all from using MySpace, Adsense, and Affiliate Programs. This is everything you will need to set up MySpace to generate fat commissions and repeat it (...) - MySpace
  6. TOM Turbo OTO Manager - 2007-07-09 05:27:19-04
    Easily Create & Manage Your One Time Offers!
    Finally, You Can Now Implement An OTO Without Having To Go Through The Difficulties And Frustrations Of Manually Creating, Publishing, Maintaining, And Adjusting Your On-Page Displays!
    Unleash The Power Of One-Time Offers With The Ultimate OTO Weapon Known To The World Wide Web!
    Turbo OTO Manager, The Ultimate Sales Boosting Strategy, Simplified!
    With the Turbo OTO Manager, you won't have to worry about creating, publishing, changing, (...) - OTO One Time Offer
  7. Covert Squeeze Page with OTO - 2007-07-09 06:25:38-04
    Are Your OTO's Truly One Time Offers? Or Is It Just A Marketing Ploy you Use To Trick Your Opt-in's?
    How can CSPwOTO help and what can it do for you?
    Subscribers will never have to see your squeeze page more than once after they've already signed up.
    No more emailing them links to your other pages, causing them less frustration!
    Make more money by redirecting them to Affiliate Money Pages!
    Since they will never see your One Time Offer Ever Again, they will have to buy through your (...) - OTO One Time Offer
  8. Keyword Explode - 2007-07-09 10:25:31-04
    Double Your Keyword List
    Everyone wants a win-win situation. Wouldn't it be nice if you could buy a lottery ticket and be guaranteed to win at least your money back? Keyword Explode is keyword generation software that is almost as good as a no lose lottery ticket. Why? Because I guarantee that if you don't double your current keyword list, I will refund your purchase instantly. You can't lose! Imagine all the extra traffic you will drive to your sites with a keyword list twice as big as you (...) - Keywords Research & Management

MSFT’s Live Ambitions

Conversion Rate Marketing Blog --> GrokDotCom by Future Now, inc
The Only Marketing Blog You'll Need to Read
  1. MSFT's Live Ambitions - 2007-07-06 08:49:29-04
    Microsoft, already taking on Sony, Apple, Google, Yahoo! and Oracle just opened a new front in Web video, with Livestation. The company already has the Soapbox platform for video sharing and viewing online, but now it is taking on Joost with LiveStation, a product born out of a partnership with Skinker, who in turn used [...]
  2. A Programmers Fridge: Things That Grow in our Fridge - 2007-07-06 12:17:01-04
    There is a serious issue when you have an office filled with programmers and not any sales people. What is the issue? The office fridge. No one cares if the fridge starts smelling bad. You let it go and go...
  3. Current TV Takes User Generated Content On Air - 2007-07-06 17:03:12-04
    With the massive Live Earth concerts, which will be broadcast live to an estimated 2 billion people over television and the Internet (you can watch them live on MSN), just about five hours away, I thought it might be interesting to take a brief look at Al Gore's other Internet and television endeavor. Founded in 2005, Current TV is independent cable and satellite television network aimed at a ...
  4. Headlines of Note for July 6, 2007 - 2007-07-06 17:45:47-04
    In addition to today’s Internet Marketing Monitor coverage, we felt these stories were worth pulling out of the multitude of news items for July 6, 2007: Do we really need to write our own search engine? [Facebook Blog] That’s an excellent question. As the blog post points out, many other search options existed [...]
  5. Facebook One Of The Top Search Engines? I Dunno About That! - 2007-07-06 18:15:07-04
    I shouldn't -- but I couldn't resist doing a quick poke at Facebook's pronouncement that it is the "most used people search engine on the web." Really? According to? Facebook gives some stats that perhaps back up this claim, but only if you consider Facebook a people search engine. I don't. Not yet. It's hard for me to consider something a people search engine when, until last September, i...
  6. Finally, I get it! I get the Wikipedia! - 2007-07-06 20:09:13-04
    I've been pretty vocal about my criticism regarding Wikipedia in the past but Michael Motherwell’s post over at the Cre8ative Flow blog has me rethinking things. He offers an entirely new reason for why I haven’t taken to Wikipedia the way Wiki, Google and Matt Cutts would have hoped I...
  7. Welcome To Attention 101: My Name Is Mr. Calacanis - 2007-07-07 01:45:06-04
    In defense of Seth Godin, founder of Squidoo (who by the way doesn’t need my defense)… Is it possible for Jason Calacanis to be more transparent in his attack on Squidoo? No? You can’t see right through it? Look, all I’m saying is Jason has an agenda, and that is to keep the focus on him and the things he is pimping, currently Mahalo. This “attack†on Squidoo is yet another masterful manipulat...
  8. Weekend Reader - 2007-07-07 12:04:58-04
    Nudist on the day shift - According to the American Association for Nude Recreation and The Naturist Society, “working from home, in the nude, is in fact increasing in popularity!†It’s one of the activities they recommend for the annual Nude Recreation Week, July 9-15. Zoho meets Facebook - If you get a sudden itch to [...]
  9. Bloggers! Here Comes Navel Gaze Sunday - 2007-07-07 15:33:10-04
    A trend: sometime every Saturday afternoon Eastern Time (now), tech bloggers run low on real news, and a story about bloggers themselves gets an unnecessary amount of airtime. On Sunday, it rises to a rabble before dying down as the Monday news starts coming in - call it Navel Gaze Sunday if you like [...]
  10. MyBlogLog: DNS for People - 2007-07-07 15:36:58-04
    Many moons ago I took a job managing the Sun Sparc workstations on the Fixed Income trading floor at the Tokyo branch of Lehman Brothers. TIt was a time when a 486 Compaq computer cost $5,000 (just the CPU!) and a 28.8 Supra modem would run you a couple hundred bucks. With these economics in mind, you'll understand why a job with an investment bank that gave me access to dual T1 lines was attra...
  11. Gizmoz To Get Mainstream Attention At MTV Music Awards - 2007-07-07 16:28:33-04
    Gizmoz, an Israeli startup that allows people to create realistic 3D cartoon avatars of themselves and embed them on other websites, will be getting a little mainstream attention at the upcoming MTV Music Awards in September. On Monday, MTV, Taco Bell and Gizmoz will jointly announce a new website and promotion: users will go [...]
  12. ad:tech Miami Closes, Opens Eyes to Differences, Similarities. - 2007-07-07 18:03:46-04
    The inaugural Miami ad:tech show, held at the Miami Beach Convention Center June 26-27 was a success by my metrics. It was well attended. It offered content not found at other ad:tech conferences and it opened the eyes of...
  13. What is a Wiki? A Video - 2007-07-07 21:42:54-04
    Common Craft has come up with another great video, Wikis In Plain English. I’m amazed at the ignorance of Wikis in business. People still treat Wikis as ’something the kids do’ in business when it could be a fantastic technology to leverage. If I think of the thousands of emails, meetings, and calls I [...]
  14. Media Frenzy: All Shook Up, Right Down to the Musical Core - 2007-07-08 00:49:10-04
    News that the Universal Music Group would no longer guarantee Apple access to its coming releases could shake up the digital music business.
  15. Video, Social Networking Use Up - 2007-07-08 04:18:44-04
    A new data release from The Face of the Web, Ipsos Insight’s annual study of Internet and Technology trends, shows (probably quite obviously) an increasing use of video and social networking sites. According to Ipsos, the evolution of Internet users’ digital media and online habits appears to be transitioning “to the digital video age†. At [...]
  16. Chess.com Launches a Social Network for Chess - 2007-07-08 06:10:19-04
    The owners of Chess.com could likely make a good income by simply putting up a homepage littered with ads. But no, they’re going the more creative route: launching a social network for chess players. Soft-launched in June, the network claims 5,000 members and 1 million pageviews during the first month. Features include [...]
  17. When three ex-MSFTies partner: They're Beautiful! - 2007-07-08 09:14:36-04
    Three months ago almost everyone wondered (or at least one nosy blogger did) what happens when three amazingly talented Microsoft employees leave to form their own startup company would do and could achieve. Of course I’m referring to the amazing trio - Hillel, Walter and Jenny at Jackson Fish Market. If you still think they’re [...]
  18. ATS #82 - Part 1 of a 3-way with Tangerine Toad and CK about Blogger Outreach and Nikon D80's outreach program - 2007-07-08 09:39:42-04
    This is part 1 of a very special 2-part episode of Across the Sound focusing on blogger/influencer outreach and specifically, Nikon D80's outreach program. It is honest, spirited and pretty heated. Enjoy. Audio comments to +1 206 203-3255. Direct Download...
  19. Taco Bell, Gizmoz team for MTV commercial - 2007-07-08 12:57:07-04
    I’m declaring this avatar weekend at Lost Remote. Following up on the cool Simpsons Character Generator is news that Taco Bell is teaming up with Gizmoz - a firm that allows you to upload a photo of yourself and make a virtual avatar. The avatar can move its head, talk and even dance a [...]
  20. Next up: Wurst Sinatra - 2007-07-08 19:00:51-04
    Steve Gillmor:Several months ago Doc Searls and I came up with a name for a new show I have been developing. I grabbed it that night as soon as I got home. Tomorrow that show will launch: it¹s called Bad Sinatra.In the Gesturesphere, we all make contributions to the state of mind we call this social network of ours. You can call it attention, or intention, or VRM, or Twitter, or whatever. But i...

Amazon. com to Sell More Films in HD DVD

NYT > Media and Advertising
  1. Amazon.com to Sell More Films in HD DVD - 2007-07-02 00:46:16-04
    The company currently offers more than 300 HD DVD titles for sale on its site, and more than 400 that use the competing Blu-ray DVD format championed by Sony.
  2. Public Enemy to Use a Digital Distributor - 2007-07-02 00:47:36-04
    TuneCore, a digital music distributor, is expected to announce that Public Enemy, one of the seminal hip-hop groups, will use its service for its new album.
  3. A Rat Chef Leads Way at Box Office - 2007-07-02 00:56:56-04
    The rodents of "Ratatouille" and the fireworks of "Live Free or Die Hard" joined at the box office over the weekend to narrowly reverse Hollywood's recent slump.
  4. The Media Equation: How the Grid Is Changing the Village - 2007-07-02 01:03:46-04
    A broader popular culture that many residents of Corinth, N.Y., have rejected by leaving big cities now rides back toward them on the information superhighway.
  5. Virgin Media, British Cable Service, Gets Takeover Offer - 2007-07-02 21:27:32-04
    Virgin Media, the British cable company whose largest investor is Richard Branson, said that it had received a takeover proposal.
  6. Russian Online Music Service Closes - 2007-07-02 21:27:36-04
    AllofMP3.com, a Russian online music service accused of skirting copyright law, has shut down but may be back in business elsewhere, authorities said.
  7. Trial in Editor's Killing Opens, Testing Rule of Law in Turkey - 2007-07-02 22:56:29-04
    Eighteen young men are charged in the assassination of the newspaper editor Hrant Dink, a Turkish citizen of Armenian descent, who was shot and killed in January.
  8. News Corp. Buys Two Weeklies, Expanding New York City Reach - 2007-07-02 23:17:40-04
    The News Corporation, owner of The New York Post, bought two weekly newspapers in the Bronx, giving it a chain of neighborhood papers throughout New York City.
  9. Advertising: Engaging at Any Speed? Commercials Put to Test - 2007-07-02 23:23:01-04
    In new experiments for NBC, people are observed as they watch commercials in fast-forward mode.
  10. Raymond Douglas, a Times Executive, Is Dead at 58 - 2007-07-03 08:16:47-04
    Raymond E. Douglas, a former New York Times executive who played a major role in introducing color and new sections to the paper, died on Friday.
  11. World Business Briefing: Media Company Is Acquired and Then Divided - 2007-07-03 23:15:48-04
    Two Australian media companies, the Macquarie Media Group and Fairfax Media, began a $1.08 billion bid for Southern Cross Broadcasting.
  12. Raymond Douglas, 58, an Executive Who Helped Add Color to the Times, Dies - 2007-07-04 20:47:54-04
    Mr. Douglas had a major technological role when The New York Times introduced color in its news pages and added new sections in the 1990s.
  13. Advertising: An Emotional Connection Between Sleeper and Mattress - 2007-07-04 21:55:19-04
    Tempur-Pedic, a leader in specialty foam mattresses, has opted for a new message promoting the product not as a bed, but as a wellness brand.
  14. Advertising: Five, Six, Seven, Eight: Madison Avenue Shows It Still Loves the Right Moves - 2007-07-05 23:51:14-04
    Madison Avenue is going all Fred-and-Ginger on consumers, filling commercials, Web sites and other forms of advertising with energetic dance steps and music.
  15. [TS] Talking Business: Giving Nepotism a Good Name - 2007-07-07 01:06:31-04
    While corporate America's family sagas are often mired in public drama, Comcast's smooth father-to-son handoff offers a different model.
  16. Media Frenzy: All Shook Up, Right Down to the Musical Core - 2007-07-07 14:47:24-04
    News that the Universal Music Group would no longer guarantee Apple access to its coming releases could shake up the digital music business.
  17. Network for Blacks Broadens Its Schedule - 2007-07-08 22:33:54-04
    Black Entertainment Television is introducing 16 shows through 2008, the biggest lineup of debuts in its 27-year history.
  18. British Press Assails Curbs on Reporting - 2007-07-08 22:36:40-04
    Media organizations say Britain's tight reporting restrictions hamper their ability to cover terrorism stories.
  19. The Media Equation: Ethics Tenet Is on Trial in Minnesota - 2007-07-08 22:37:08-04
    Can a newspaper maintain editorial independence under the shadows cast by its publisher's conduct?
  20. Transformers Dominate Culinary Rats at Box Office - 2007-07-08 22:49:11-04
    The robot aliens of "Transformers" have sold $152.5 million in tickets at American theaters since that film's debut last Monday.

Artice Submission for SEO

Google Blog Search: SEO
  1. Artice Submission for SEO - 2007-07-08 14:41:17-04

  2. mootools site cache/seo- Need an expert on this ? in General ... - 2007-07-08 14:41:17-04

  3. SEO Presentation from Wil Reynolds - 2007-07-08 14:41:17-04

  4. Court Raises Possible Vonage Injunction Relief - InternetNews.com - 2007-07-08 15:40:50-04

  5. What is better: SEO or PPC? - 2007-07-08 15:40:50-04

  6. trilochan on "SEO Title Tag Database Error" - 2007-07-08 16:41:47-04

  7. SEO - Services SEO - Services I wouldn t use an SEO service - 2007-07-08 16:41:48-04

  8. Optimized Press Releases - 2007-07-08 16:41:48-04

  9. wordpress - just how SEO friendly? - 2007-07-08 17:42:57-04

  10. Link Love from del.icio.us? - 2007-07-08 17:42:57-04

  11. Is SEOmoz Membership Worth the Money? - 2007-07-08 21:00:55-04

  12. SEO Service Launching Tomarow Morning - 2007-07-08 21:00:56-04

  13. When to Hire a SEO Company - 2007-07-08 21:00:56-04

  14. SEO Tips | Blueverse [AR] - 2007-07-08 21:00:56-04

  15. Receive invitations to all the popular invite only sites FAST! - 2007-07-08 23:40:08-04

  16. Forecasting CPC and Keyword Metrics - 2007-07-08 23:40:08-04

  17. Forum and CRM Search Engine Optimization ( SEO) - 2007-07-09 00:38:45-04

  18. i think it is hot - 2007-07-09 00:38:45-04

  19. Comment on First in line by Matt Cutts: Gadgets, Google, and SEO ... - 2007-07-09 01:40:19-04

  20. What You Should Learn from Rand Fishkin - 2007-07-09 02:40:04-04

SOA Insights analysts probe Software AG' s webMethods buy, wikis for SOA governance, and ...

ZDNet Blogs
Latest posts from all the ZDNet blogs
  1. SOA Insights analysts probe Software AG's webMethods buy, wikis for SOA governance, and SOA hype curves - 2007-07-08 11:55:24-04
    Read a full transcript of the discussion. How good of a match-up was the recent Software AG acquisition of WebMethods? Was is strictly a geographical sales force synergy? Or will webMethods become the de facto R&D arm of Software AG while the parent firm's legacy cash flow sustains the movement toward SOA? Are the mutual product sets well aligned to provide a fuller SOA suite offering? All of the above? We posed these and other questions to our panel of independent IT industry analysts in a recent BriefingsDirect SOA Insights Edition roundtable podcast discussion. We also delve into the ongoing heavy-breathing between SOA and Web 2.0. Should governance by done by wikis, for example? Is this mashup of SOA and...
  2. Turn your SOA into a HOA (human oriented architecture) - 2007-07-08 15:00:00-04
    In light of all the pushing to bring IT to closer to the business, Dana Gardner is proposing an experiment. That is, take an accountant -- or better yet, CFO -- to lunch, to see how much they understand service-oriented architecture, and use the occasion to sell them on the value of SOA. Perhaps SOA could benefit from the free-form collaboration of Web 2.0 -- and breaking bread with a bean counter. "Tell them how great IT is and what SOA can do in terms of long-term efficiency and lower total costs," Dana advised in the latest SOA BriefingsDirect podcast to be released. "Bring in some of the other megatrends, such as software as a service, virtualization, and data master...
  3. Vista SP1 beta 1 to launch in mid-July - 2007-07-08 15:31:25-04
    It's official: We are now in the under-promise and over-deliver era at Microsoft. Just when Microsoft had customers, partners and competitors all believing that it was going to delay the first service pack for Vista -- not releasing a first beta of it until just before year-end -- the company is set to deliver Beta 1 of Vista SP1 in mid-July. Word (from various sources who asked not to be named) is Microsoft is gearing up to drop Vista SP1 some time the week of July 16. And despite what Microsoft seemingly led Google, the U.S. Department of Justice and other company watchers to believe, the final version of Vista SP1 is sounding like November 2007. (November 2007 is also...
  4. U.S. Best Buy to sell the iPhone? - 2007-07-08 19:52:58-04
    According to a newly posted page on the site of Best Buy-Canada, the iPhone is coming to that nation soon. That in itself is news, of course. But what is even more interesting are the questions that such an impending availability pose: 1. Apple only has four retail stores in Canada. Three are in the Toronto region, and one is in suburban Montreal. So is the Best Buy-Canada iPhone availability a move by Apple to extend their retail reach from their own few stores to the 48 Best Buy stores throughout Canada? 2. Given the inevitable mania when iPhone is released in Canada, would it be a good idea for Best Buy-Canada to equip personnel in its in-store Geek...
  5. Third-party Skype developers offer feature suggestions - 2007-07-08 20:15:15-04
    A post by Skype Journal's Jim Courtney leads us to a Skype Developer Zone wiki page where third-party Skype developers offer their recommendations and added features for future versions of Skype. Proposals and reactions are due in by July 11, which is this Wednesday. Some may stay as recommendations, while others will probably become reality. With that in mind, let's go down the list. Where I have something to add, I will, in boldface. API Calls OnContactsProfileChange event. Fired when a contact changes any part of their profile API call to grab avatar in memory rather than via temp file. Yes. The fewer temp files, the better. Search using exact match instead of wildcards. Yes, yes and yes. Skype...
  6. BlackBerry 88xx series test results surface on FCC site - 2007-07-08 21:25:05-04
    OK, now this is real advanced stuff. Electrical Engineering degree or IEEE membership probably needed to grasp all the data in the FCC-required, newly posted report on tests for the Wi-Fi enabled BlackBerry 8800/8830 series. Bottom line, everything checks out A-OK. But if you are brave and want to dig deeper, this 109-page report from the testing service BlackBerry uses will let you know about the BlackBerry 8800/8830 via talking hundreds of highly technical diagrams and charts here. Let's just pick a few, which plot the results of tests performed on 802.11g: Good to know there are folks who check BlackBerrys out before we dig in and buy one.
  7. Don't be fooled, Linux is not free - 2007-07-08 21:31:33-04
    I just finished reading Chris Dawson's most recent piece (Linux definitely has a place in education) and I couldn't agree more, until he said ... "If the choice is arbitrary, then would you rather pay hundreds of dollars (or many thousands or millions at the enterprise level) or would you rather use something free? What if the free products have arguable advantages outside of cost, as well?" The fact is that, in a production environment, Linux is NOT a free solution.  There are costs associated with every solution and the relative cost of any solution is dependent upon many factors. In the end, no solution will serve all needs, nor will any solution, by itself, prove to be dramatically more cost-effective than...
  8. Google calculator - it's no TI-89, but it's pretty cool - 2007-07-09 02:00:34-04
    As I was wrapping up some coursework last night, I cut and pasted a modulus expression into my Google search bar, hoping for some references on how to solve a particular problem. Google instead offered a solution to the problem and pointed me to their calculator function. In addition to the proposed solution, I was offered a link to search for documents containing my search string as well. This is actually an incredibly handy feature, since any search string entered into Google that looks like a math problem gets solved. This includes units conversions (actually a separate feature), trigonometric functions, logarithms, roots and powers, factorials, and combinatorics. Wow. While it hardly rivals full-featured graphing calculators, it's a useful tool that...
  9. Apple sneaks Java support onto the iPhone - 2007-07-09 03:01:18-04
    Despite public comments by Steve Jobs that "Java's not worth building in [to the iPhone]", it turns out that Apple did just that by using an ARM-based CPU that supports Java natively. Programmers cannot (yet) take advantage of this, but Apple could, if they wanted, ship a software upgrade to enable it. Shortly after the iPhone went on sale, hardware enthusiasts started tearing into them to see what made them tick. They found that the iPhone is using an ARM1176JZF-based processor, probably the Samsung S3C6400 that operates at 667MHz. This chip sports an embedded Java acceleration engine called Jazelle. From the ARM web site: ARM processors traditionally support two instruction sets; ARM state, with 32-bit instructions and Thumb state which...
  10. Compromise - 2007-07-09 03:15:42-04
    Compromise is generally considered to be a good thing: you have one agenda, I have another, but a compromise provides the middle road we can both support. Right? Not always, and almost never on strategic or design issues. In both cases a compromise means that somebody's holistic vision of what something could look like, work like, or become gets hacked up to produce something that meets neither side's needs. How bad this gets depends on your criteria and how resilient the original design or strategy is: a couple of Macintosh holdouts won't disrupt an all Microsoft client-server infrastructure, but a single metallized plastic bucket of artificial flowers will destroy the design integrity of a stone and wood setting. I see...
  11. Differences - 2007-07-09 04:41:48-04
    I am gaining interesting insights into differences in technology adoption as I travel to various parts of the world. Today I am in Beijing where I have met with customers, prospects, analysts, and journalists. One theme that has been expressed is that China looks to the US and Europe to lead the way in networking technology. In other words, a telecom provider here can get a glimpse of the future by looking at what their Western counterparts are up to. I find that a little ironic because I know many US telecom providers are focussed on South Korea because of the widely deployed broadband there. I'll learn more about Korea when I pass through Seoul next week. Another common theme...
  12. Is Microsoft rushing Vista SP1 to boost adoption? - 2007-07-09 05:49:32-04
    Over the weekend my blogging colleague Mary Jo Foley reported that Microsoft is set to deliver Vista SP1 beta by mid-July.  Sounds to me like Microsoft is rushing SP1 out of the door in order to encourage business users to adopt the new OS. SP1 is not so much an update for Vista but more a marketing toolThere are several aspects of Mary Jo's report, which if they turn out to be true (or even close to true) suggest that Microsoft is fast-tracking SP1.  For example, dropping the beta in by mid-July and then the final version in November is fast turn-around for Microsoft and suggests that SP1 is not so much an update for Vista but more a marketing...
  13. Day 8 of the old coffee-in-the-keyboard trick - 2007-07-09 05:59:02-04
    Here's a quick status report for those following my adventures in Dell-land. It's now been 8 days since I sloshed coffee in the keyboard of my new Dell laptop. Although I had a next-business-day, on-site service contract, the machine was not repaired on site on the next business day. It was sent to the Dell service depot. I've not heard a thing from Dell since it arrived at the depot on Day 5 of this adventure. I've reconstructed one of the two missing files and will start on the next one today. Thanks, once again, for all your encouraging messages. It appears that this is a much more common experience than I would have expected. 8:30 AM update I just...
  14. XDS - a new take on access virtualization - 2007-07-09 06:00:07-04
    A short while ago, Roger Sakowski and I had the opportunity to speak with XDS, Inc.???s CEO and Chairman, Mario Dal Canto. His company has a new take on the idea of access virtualization. XDS, Inc., the SIMtone. Here's how XDS, Inc. presents this idea: SIMtone??? is a paradigm-shifting network service. It's a digital dial tone pervasively available across the global network that automatically manages and provisions network and session connectivity, security and devices. With the SIMtone???, digital services such as desktops, applications and media content are as simple and efficient to provision, manage and deliver as standard telephone service. And just like the telephone, users can access all digital services by just signing onto the SIMtone itself from any...
  15. XDS - a new take on access virtualization - 2007-07-09 06:00:07-04
    A short while ago, Roger Sakowski and I had the opportunity to speak with XDS, Inc.'s CEO and Chairman, Mario Dal Canto. His company has a new take on the idea of access virtualization. XDS, Inc., the SIMtone. Here's how XDS, Inc. presents this idea: SIMtone™ is a paradigm-shifting network service. It's a digital dial tone pervasively available across the global network that automatically manages and provisions network and session connectivity, security and devices. With the SIMtone™, digital services such as desktops, applications and media content are as simple and efficient to provision, manage and deliver as standard telephone service. And just like the telephone, users can access all digital services by just signing onto the SIMtone itself from any...
  16. Pownce launches in a post-email era - 2007-07-09 06:48:59-04
    Kevin Rose (of Digg-fame) launched his new startup, Pownce, last month, which some have described as a potential Twitter-killer. And while the application can be used in a Twitter-like fashion, with its micro-blogging functionality, I think it's more an attempt to bridge the gap between asynchronous and Instant Messaging, in a post-email era. From the website: "Pownce is brought to you by a bunch of geeks who were frustrated trying to send stuff from one cube to another." The service basically allows users to send messages, links, files, and events, to their social network or to be published on their public profile. So essentially, Pownce can be used in two modes: as a public micro-blogging platform (similar to Twitter or...
  17. Pownce launches in a post-email era - 2007-07-09 06:48:59-04
    Kevin Rose (of Digg-fame) launched his new startup, Pownce, last month, which some have described as a potential Twitter-killer. And while the application can be used in a Twitter-like fashion, with its micro-blogging functionality, I think it's more an attempt to bridge the gap between asynchronous and Instant Messaging, in a post-email era. From the website: "Pownce is brought to you by a bunch of geeks who were frustrated trying to send stuff from one cube to another." The service basically allows users to send messages, links, files, and events, to their social network or to be published on their public profile. So essentially, Pownce can be used in two modes: as a public micro-blogging platform (similar to Twitter or...
  18. News to know: Vista SP1 nears; iPhone Java support; Sprint's customer service - 2007-07-09 06:53:17-04
    Notable headlines: Mary Jo Foley: Vista SP1 beta 1 to launch in mid-July. Larry Dignan: The strategy behind Vista SP1. Adrian Kingsley-Hughes: Is Microsoft rushing Vista SP1 to boost adoption? Ed Bott: The Vista driver outlook gets a little brighter. Ed Burnette: Apple sneaks Java support onto the iPhone. Review: Samsung Q1 Ultra (Q1U-V at left) . Christopher Dawson: Google calculator - it???s no TI-89, but it???s pretty cool. Sprint's customer service fiasco: Splitting up with your cell phone carrier. Larry Dignan: Time to boycott Sprint over its customer treatment. Russell Shaw: Sprint said to cancel nearly 200 military accounts. More Sprint outrages: phone, store employees told to shoo away cancelled account appeals. That to-be-disconnected Sprint customer tells me all....
  19. News to know: Vista SP1 nears; iPhone Java support; Sprint's customer service - 2007-07-09 06:53:17-04
    Notable headlines: Mary Jo Foley: Vista SP1 beta 1 to launch in mid-July. Larry Dignan: The strategy behind Vista SP1. Adrian Kingsley-Hughes: Is Microsoft rushing Vista SP1 to boost adoption? Ed Bott: The Vista driver outlook gets a little brighter. Ed Burnette: Apple sneaks Java support onto the iPhone. Review: Samsung Q1 Ultra (Q1U-V at left) . Christopher Dawson: Google calculator - it's no TI-89, but it's pretty cool. Sprint's customer service fiasco: Splitting up with your cell phone carrier. Larry Dignan: Time to boycott Sprint over its customer treatment. Russell Shaw: Sprint said to cancel nearly 200 military accounts. More Sprint outrages: phone, store employees told to shoo away cancelled account appeals. That to-be-disconnected Sprint customer tells me all....
  20. Vista SP1: Behind Microsoft's strategy - 2007-07-09 06:55:04-04
    Microsoft Vista SP1 is coming sooner rather than later. Mary Jo Foley reports that Microsoft will drop SP1 some time next week. With it Vista will add a few new features, but the impact goes far beyond that. For enterprise technology managers, the launch of SP1 in November is the equivalent of telling CIOs to "start your upgrade engines." In the end, that's what SP1 represents--the start of a corporate buying cycle. There will be many ways to portray the reasons behind the SP1 launch, but in the end this move is about wooing the reticent corporate buyer. Some reasons why SP1 is going now: It's positive for the upgrade cycle overall. For Microsoft SP1 is just good business. Consumers...